ca-book Chapter 157
Chapter 157
Chapter 157; Sitting up in shock in the dying sickness, the clown turned out to be myself?!!
The staff in charge of monitoring the platform’s data at the headquarters of Douyin did not care at first after they found that the number of videos released daily by the platform began to decrease
Only when it is a normal data fluctuation, it will soon stabilize, but when a large number of short video creators began to flow into the block hand after the second round of high-quality short video selection was opened, the platform’s single-day short video release volume began to plummet off a cliff
The staff in charge of data monitoring finally realized that something was wrong, if it was a slight data release, it may be a normal fluctuation and now the data has plummeted, which is obviously the loss of short video creators on the platform, which will lead to a sharp drop in the single-day release volume of short videos
Not only is the daily activity of the platform’s users, but during this period, there is also a significant decline in all these things, which are all indicating one thing
There are platforms that divert users and short video creators, which is a very serious thing for a platform that relies on users and short video creators to survive
Therefore, Lin Dong, the person in charge of the data monitoring department, immediately reported to the top!
“Boss.”
“It’s not good, something big is wrong!”
Lin Dong pushed open the door of the chairman’s office, and before anyone entered, the voice sounded first Zhang Yiming, who was looking at the company’s quarterly report in the office, couldn’t help but raise his brows slightly, and then put down the quarterly report in his hand and asked in a deep voice: “What is so hot?” ”
The daily activity of users of the platform, as well as the number of single-day video releases, showed a downward trend during this period, and just today, it suddenly plummeted!
Lin Dong said that Zhang Yiming’s brows were instantly twisted into a twist, shaking the shade APP, and there were two most important data
That is daily activity, the daily video release volume represents the daily video release volume of the Douyin user group and the single-day video release, which reflects the situation of video creators
But whether it is daily activity or single-day video release, it is all about the root of shaking.
Now these two data declines even Zhang Yiming has to pay attention to
“Show me the monitoring data for this time”
Zhang Yiming said that Lin Dong hurriedly took out the data report for this period
Zhang Yiming took the data report and glanced at it, and his pupils instantly shrank because he noticed
Probably since some time ago, the daily activity of APP users has been decreasing every day, as little as one or two million, as much as three or four million, and today’s day, it has plummeted directly, and it is suddenly less than nearly 10 million As for the single-day video release data
Some time ago, it already showed a downward trend, but it was not serious, but today, within this day, the number of video releases on the Douyin APP has decreased by more than five million, which is almost halved! Time
Zhang Yiming looked up directly at Lin Dong, his eyes beating with narrow anger The number of daily video releases of users daily living and single-day has plummeted, which is something that shakes the foundation of the platform and he has only received feedback now
How could this not make him angry?
“There is an abnormality in the data, such a serious matter, why is it only reflected to me now?”
Zhang Yiming tried his best to control his voice, but he could still hear the anger in his voice: “The previous employee, thinking that this is a normal data fluctuation, didn’t care, who knew that today’s day, there was a cliff-like fall!” ”
Lin Dong lowered his head and said with trembling that it was not that he didn’t want to react with Zhang Yiming, but that he had only received feedback from his subordinates today, otherwise he would have reported it long ago!
Hearing this explanation, Zhang Yiming was obviously not very satisfied, and his brows twisted imperceptibly, but after all, he was a person who was used to strong winds and waves, and he also knew that this was angry and angry, and could not solve any problems, but would affect the atmosphere of the entire company, so soon, he covered up the past
“Check, quickly find out, what is the reason, resulting in the decline in users’ daily activity and the loss of short video creators!”
Taking a deep breath, Zhang Yiming said Xinyuan.
“I’ve already let people check it! Lin Dong said an hour later. ”
A staff member walked in and said: “Mr. Zhang, Supervisor Lin, I have found out that an APP called Block Hand has been launched, which has diverted many of our users and short video creators!” ”
Block hand short video APP?
Hearing the staff say, the platform’s users and short video creators were diverted by an APP called Block Hand Zhang Yiming couldn’t help but be stunned
There are even some doubts that they heard it wrong!
“Are you saying that the users of our APP have been triaged by an APP called Block Hand, which has just been launched?”
Zhang Yiming was a little unsure, and couldn’t help but ask again, “Yes!” ”
The staff nodded Zhang Yiming and stopped talking!
The expression on his face became particularly exciting, not only him, but Lin Dong also showed an unbelievable look
“A short video app that has just been launched has so much energy to divert the traffic of our platform and short video creators?”
“How is this possible?”
Lin Dong didn’t believe it not because he didn’t want to believe it, but because he couldn’t believe it
In the past, it was not that there were no other short video apps that jumped out and wanted to get a piece of the short video market, but Douyin has always been firmly in the position of the first brother of short videos, in this case, no one will believe that an APP that has just been launched for a long time has directly diverted Douyin’s users and short video creators
“Mr. Zhang, Director Lin, believe it or not, this is all true, the block hand is really a short video APP that has only been online for a long time!”
“As soon as this short video APP was launched, it was pushed by Penguin App Treasure and major mobile phone malls, so it attracted more than 10 million user groups in a period of time.”
“After having a user group, Block Hands has launched a short video shooting reward program.”
From all short videos, do not look at the number of plays, do not look at the number of likes, do not look at the number of comments, simply screened out thirty high-quality videos, each person rewarded 10,000 yuan, and arranged the platform’s resources for promotion, with this move, they attracted a lot of short video producers in the past and just yesterday, they opened a new round of short video incentive programs, many short video creators on our platform were also attracted to the past
“That’s why today’s data fell off a cliff!”
After the staff member finished speaking, Zhang Yiming’s face was as dark as ink!
From the simple words of this staff member, he extracted several very important information first, block hand APP, as soon as it was launched, it won the Penguin App Treasure, as well as the promotion of the major mobile phone application stores on the whole network
In such a big battle, you can’t do it without enough funds! In this regard, the funds of the block are not abundant, but they are definitely not bad, far from being comparable to those companies that jumped out and wanted to make short videos before
Second, launch a short video incentive plan, do not look at the number of plays, do not look at the number of likes, as long as the video is well shot, you can get 10,000 yuan of short video shooting incentives, and get the promotion of the platform who has engaged in short video creation knows that if you want to make money through short videos, you must have fans and traffic, and after having fans and traffic, you can convert into a fan economy, open live broadcasts, bring goods, and receive advertisements to make money
And the block hand is obviously aimed at the short video creator
Not to mention the reward of 10,000 yuan, the resource promotion of the platform alone is enough to attract people, because compared with 10,000 yuan, the fans accumulated by the platform promotion are the big head.
With fans, with traffic! How many Ws do you want in the follow-up? And this is not the most terrifying and most terrifying thing is that the block hand takes away high-quality short video creators, then it is bound to take away a lot of traffic
And the main thing? It is this trade-off that absorbs a large number of high-quality short video authors, and the number of high-quality short video creators will be correspondingly reduced
Once there is a lack of high-quality short video support, users will lose so combined with the previous various actions that can be said to be blockers, the purpose of being completely prepared is obvious, that is, to rush to the shady market
And it’s menacing!
Zhang Yiming squinted, then opened his mobile phone, through the enterprise query system, entered the keyword block hand and searched for a company to pop out block hand technology Co., Ltd
Scroll down with him, it doesn’t matter if you want to see the founder and shareholder structure
The mobile phone that was almost frightened didn’t hold it steadily, and it fell directly on the ground because on the column of the legal person, Jiang Chen’s name was written impressively, shouldn’t it be the same name and surname?
After seeing Jiang Chen’s name, Zhang Yiming directly burst into a foul mouth, revealing a worried look that could not be helped
The name of the person, the shadow of the tree is now Jiang Chen in the business circle, in addition to the potential of the business genius, there is also a name, that is, the industry spoiler!
First there was herbal tea, and then there were three links and one Dajiang Chen’s achievements in successively turning over the two industry giants there, and no one dared to ignore them
There is even a saying circulating in the business circle, which industry Jiang Chen enters, and the pattern of which industry will undergo earth-shaking changes
What leading boss and what industry hegemon in front of Jiang Chen, there is no Jiangshan Yongshang straightforward, Wang Laofu occupied more market share before, right?
Behind the three links and one reach stands Teacher Ma, cow, right?
Should you rob your market, or have to rob your market, don’t make any sense to ask, who is not afraid of such Jiang Chen?
Many people in the circle are afraid that Jiang Chen will step into his industry and be robbed of his job by Jiang Chen, Zhang Yiming is naturally no exception, so after seeing Jiang Chen’s name, Zhang Yiming can only hope that this is the same name and surname, not the Jiang Chen he thinks in his heart
However, it turns out that the more he fears something, the more he comes when he continues to pull down
I saw that the shareholder structure said, Jiang Chen: 41 percent
Little Pony: Forty percent
Mom Investment Club: After 19 percent, Zhang Yiming’s heart suddenly cooled!
Jiang Chen, who can cooperate with Little Brother Ma and pull the Mote Investment Club to invest together, besides that Jiang Chen, which Jiang Chen can there be?
“How so?”
How did this heavenly killer choose to enter the short video industry? Zhang Yiming’s mentality jumped!
Directly complained until this moment he finally understood why as soon as the block hand was online, he could get the penguin due treasure, as well as the push of the major mobile phone application stores!
I finally understood who it was, the way to get along with the short video shooting incentive gold, to divert the shaky short video through here!
Besides Jiang Chen, who else can come out?
And this is not the most terrifying feeling for Zhang Yiming! What’s the scariest thing?
One Jiang Chen, it’s terrifying enough! What made him feel more terrifying was that he even pulled on the little pony brother who was the little pony?
That’s the big guy who masters Penguin Chat and Prestige Chat with a large amount of traffic behind it!
Once the block hand chats through the penguin, and the prestige is fully drained, what will be the consequences?
The impact of this shaking shade is absolutely devastating!
And in addition to Brother Pony, there is also a mote investment club!
Nowadays, how big is the size of the mote investment club, the business circle, the financial circle has long been spread!
If the funds of the entire club are pooled together, Jiang Chen can at least use 500 billion of funds, and this is only on the surface
Because 19% of the equity of the block hand belongs to the Mote Investment Club, which means that this 19% of the equity, Teacher Ma, Cao Wangde, Da Qiangzi, and Liu Feixue all have a special share!
You think you are playing with Jiang Chen and Little Brother Pony! In fact, Jiang Chen had already tied Teacher Ma, Da Qiangzi, Cao Wangde, and Liu Feixue in!
Once there is something to do, these big guys will definitely be involved” This is not about martial arts! ”
After seeing the shareholding structure of Kuaishou Technology, Zhang Yiming’s mentality collapsed directly!
At first, he thought that he and Jiang Chen could be one-on-one, but in the end he found that he was sitting up in shock in a dozen or ten dying diseases, and the clown turned out to be myself? At this moment, Zhang Yiming almost cried!